Media Buying

15-25h typical

Digital Marketing15-25h

Strategic media planning that maximizes reach and ROI

Cross-channel media buying across digital, traditional, and emerging platforms.

Best For

  • Brands with significant ad budgets ($50k+/month)
  • Multi-channel campaigns requiring coordination
  • Companies seeking strategic media planning

Not Ideal For

  • Small budgets (<$10k/month)
  • Single-channel campaigns

What You'll Get

  • Strategic media mix recommendations
  • Negotiated rates and placements
  • Coordinated multi-channel execution

Prerequisites

  • Clear campaign objectives and KPIs
  • Budget allocation and approval process
  • Creative assets or willingness to produce
Deliverables

What's Included

Audience analysis and media planning
Channel recommendations and budget allocation
Media buying and negotiation
Placement execution across channels
Campaign trafficking and monitoring
Performance tracking and optimization
Monthly reporting with insights
Post-campaign analysis and learnings

Final scope is prioritized in sprints, this is the standard baseline.

Capacity Planning

Time & Capacity Explainer

We don't bill hourly. We work in sprints with capacity buckets. Here's how this service fits.

Execution Coverage

40h/mo capacity bucket for ongoing execution

This Service50%

Fits within standard monthly capacity

Growth Partner

Higher capacity + priority for heavier services

Recommended for Heavy Months

Best for multi-service execution or heavy project months

AutoPilot

DIY with templates and async support

Not ideal for this service - requires hands-on execution

Typical Month Capacity

Light Month10-20h
Standard Month20-40h
Heavy Month40-80h

Heavy project months (photoshoots, launches, major campaigns) are planned in advance. We allocate capacity across sprints and coordinate with your timeline.

Expand Your Sprint

Modules & Add-ons

Common add-ons that increase scope and value. These are scoped separately and planned in advance.

Creative Production

Ad creative for multiple channels and formats

30-50hAdd to Sprint

Programmatic Setup

DSP setup and programmatic buying infrastructure

15-25hAdd to Sprint

OOH Campaign

Out-of-home advertising planning and execution

25-40hAdd to Sprint
How We Work

Example Sprint Month

Here's what a typical 4-week sprint looks like for this service.

W1

Planning & Strategy

Audience research, channel selection, budget allocation, and media plan creation

W2

Buying & Negotiation

Media buying, rate negotiation, placement booking, and contract execution

W3

Launch & Trafficking

Creative trafficking, campaign launch, and initial performance monitoring

W4

Optimization & Reporting

Performance analysis, budget reallocation, and campaign optimization

Questions

Frequently Asked Questions

Explore More

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Ready to ship real work?

Book a consultation to discuss your project. US-based team, 24-hour response time, sprint-based delivery.